OK, I recognize that this post may not be of interest to folks who don't like iTunes stuff, but will share this anyway for the rest of you. I've just hooked up the new AppleTV and had a chance to check out some of the videos, video podcasts, etc., through this amazingly simple little set-top box. Whoa. This is definitely a blast!
The AppleTV box itself is sleek, light and really easy to hook up. I used HDMI to a 50 inch plasma. It's so simple to sync up to iTunes that just about anyone who's downloaded music from iTunes could set this up with no problem. And that's the key here: iTunes. The thing that keeps the box simple, and also limits content, is that it will only work with content through iTunes. So any video, podcast, photo, slideshow, music, etc., must be imported into iTunes first, or acquired via iTunes, then sync'd with AppleTV through a computer (Mac or PC, wirelessly or via ethernet cable).
Those of you who don't like iTunes, may not enjoy AppleTV either. But for reaching a large, diverse and growing audience through video podcasting, the new AppleTV is going to be a real boon. And what I can report is that the DiveFilmHD Podcast Videos look pretty darn good on an 50 inch plasma--pretty amazing for their file sizes. Now I can get to work fine-tuning optimal encoding specs for HD playback compatible with the box. The original DiveFilm Podcast Videos hold up pretty well too--for 320x240 images blown up on a 50 inch plasma!
There are already a number of ways available out there to achieve playback of internet content on TVs and HDTVs. And, no doubt, there'll be many more to come. What AppleTV does is to keep it simple. For now it restricts content to only that which can be brought into iTunes, but it's also incredibly easy to hook up and use. And this ease-of-use aspect is what will likely increase the number of folks willing to take the step toward converging media.
Mary Lynn