Are you sure it has full manual control. The F30/F31 have what they call a manual mode, but it's not full manual. They also have aperture or shutter priority, but you can't set both. From what I see, this one has the same modes.
Well, nobody can be sure until it's actually released, but the press release says this:
"Full Manual Photographic Control: Gives the user total control with manual adjustment options for settings on the camera (resolution, ISO, aperture, shutter speed, etc), and is desirable by the photo enthusiasts/advanced photographers."
That certainly sounds like full manual to me, but it doesn't elaborate. It'll be interesting to see. Nice looking camera, the LCD is quite large.
JP