I disagree. "We" should definitely not stick with that definition, since there is no consensus. I just don't want people to be confused, so you can't say that we "stick with" a specific definition. [EDIT -- this paragraph no longer makes sense because original wording in the post changed.]
If you want to use the film definition, then it is the one that I have written out -- not the 35mm-centric one.
Did some searches and found:
"Reproduction Ratio - a number that represents the size of an image on film compared to the size of the original subject. A 1:1 ratio means that the image is the same size on film as the original object. 1:2 means that the image is half the size of the original object" (http://www.daveread.com/uw-photo/glossary.html)
" Scale of reproduction: Describing the ratio between object size and size of the resulting picture, one distinguishes the reproduction scale on the film from the final result on the print. The latter is often blown-up. " (from Agfa)
"The ratio between the size of a subject and the size of its image on film"
(Nikon Japan)
"This ratio is simply defined as the image-on-film size X to the actual subject size Y and is represented in the form of X:Y. For a magnification ratio of 1:10, the subject size would be ten times larger than the captured image on the actual film or the image on film is a tenth of the actual size." (Nikonians.org)
(etc. etc.)
I don't believe you will find any authority on photography that will say that the repro ratio is fixed to 36mm x 24mm. My point is just that you can't arbitrarily change the established definition, just because we now have digital cameras. Film = sensor. Sensors with smaller pixel pitch = film with smaller grain size.
I've stated my opinion enough, I think.., and won't write anymore about this subject. 