Interesting......
I don't think the A7S give the GH4 for the run because it's priced double then the GH4 and way more bulky if shoot with Shogun for 4K. The NX1 however really may beat GH4 down the road as Samsung keeps release firmware almost every month to improve the video feature.
Color grading wise, I think I'm developing a bit of OCD (Obsessive Compulsive Disorder) that I need to touch every single clip to make sure it's appealing to the eye, especially after watching the same clip like 5 times, you will find something to improve and grade, whether is highlight, contrast, hue etc.
As for issue with Custom White balance. I tested it yesterday on land. I found that a Grey/Gray card actually works better than a white card. For starter, balance off a gray card give me a better and more accurate color. When I white balance off a white card, I always find that it's a hit and miss and some of the clips are a bit off and only discover that when I review the clips on land in the laptop. With the white card, I often struggle with it being too reflective, if I hold the card in an angle, it reflect the sun so it's very white, if I hold it more perpendicular to the lens, it's a bit more yellow off white. My next trip I will white balance off the gray card.
Oh, I tried white balance off my hand, as an Asian, my hand is more yellow than Caucasians......
This trick won't work that well for me.