In the following youtube video by Bruno Van Herck, at time code 3.40 begins a scene whereby bait is used to get the sharks to bite on and then they are yanked up above the surface for the cameras to get shots. You can see the shark in frenzy and banging against the boat's platform.
Now, seeing how they use a pulley to lift the shark out of the water momentarily, it can be argued that it is beyond taking advantage of the shark's natural frenzied state to harassment. Having seen sharks in frenzied state, I've seen them pop their heads and bodies out of the water to eat. I've also seen several species of shark breaching for food. Proponents would defend that the shark has the choice to release the fish once it's pulled out of the water. It's like playing tug of war with a labrador.
Conversely, I've had to save a lab from drowning because it jumped into the sea after a stick was thrown far out in surf. Is it ok to exploit a behavior because the animal is too dumb to respond? How do we know if it is being damaged or not?
I'm interested in seeing how others view this particular activity. I do hope that people stay civil in this discussion.