I have checked and I was wrong, and my lens does not have Fathom on it anywhere. (Amazing what the mind assumes is there when other larger assumptions are made!)
It only has UOM, so they are not guilty of deliberate fraud. As Paul from Fathom was reacting to an incorrect statement from me, I am removing his reaction to that statement above, as I don't thing it's fair to keep it there.
I also did not get permission from Paul to put these up on the website, but wanted to have some kind of proof.
I may have not been smart enough to pick up on the fact that these are just designed by Fathom, but I would think to any end user, listing them as Fathom 80, Fathom 90 would mean I'm getting a "Fathom" Lens. This is just about being clear and avoiding issues like this and p!$$ed off customers feeling ripped off.
All it takes is "UOM 110 Lens $3999.00 Fathom Designed UOM Manufactured, under liscense to Fathoms exact design. Then everyone would know what they are getting and paying for. And of course you may be right, an original "Fathom" lens might be even more expensive, but how would we know when we thought we were already getting a Fathom lens?
This is not a Fathom issue, this is a Light & Motion issue, they are the ones not being clear.
Paul from Fathom was just giving good customer service (And now I realise I'm not even one of his customers!)
And also, lets not forget, there are no complaints about the quality of the image through these lenses, it's about being told you are buying one thing, and getting another.
Also Paul never said any negative thing about the actual lenses, just that they weren't "Actual" Fathom Lenses. I was trying to get the lens corrected to avoid the Image Stabilisation vignetting issues, and he was quite rightly telling me, I can't get the problem fixed, oh and by the way, it isn't one of ours.
It isn't, and in no way was Paul being duplicitous.
Personally I think the best solution would be for Light & Motion to start selling ACTUAL Fathom lenses!
Lets keep our eye on the fact that Light & Motion should be more clear about what we are buying from them.